Lexi Miller is a new cycling athletic wear created specifically for the female cyclist. The brand's core mission is to provide a fashionable alternative to existing clothing lines created with a hodge-podge of brand logos and unsightly color schemes, often based on a single fit and male body type.
California entrepreneur and avid cycling enthusiast, Alexis Benson, contacted Brave People to help launch the debut of her new brand and we promptly took the ride. From concept to completion, we built Lexi Miller a platform to reach the woman who places value on high-quality, functional gear that can keep up with a fast-paced sporty lifestyle.
